We grow brand, BD capacity and acquire clients in new markets that significantly impact revenue

We work with our clients, brand owners and principals and then leverage our presence, teams, networks and experience to develop leads, opportunities and sales.

China’s competitive nature necessitate a systematic and disciplined business development and sales approach. Sales force effectiveness is another key requirement for success in China. Axis Group’s on-the-ground is about reaching the channels, partners and customers in the chosen sectors that we serve.

Key elements of our marketing and brand management support:

Client/partner engagement strategy

Route-to-market and channel partners management

Lead development to opportunity management

Sales management including pursuit management / final pursuit; first client acquisition

Negotiation, contracting and order management

Proposal management

Ongoing client and/or distributor relationship management (CRM)

We ensure effective implementation and execution

Our on-the-ground presence and local knowledge enable us to effectively manage local execution. Whether it is leveraging our own offices and teams or working with reliable partners, we get the job done.

China is a large market and navigating the local regulations, challenges and complexities require a dedicated effort. That is what we bring to our clients in order to drive success for their products and brands.

Distribution and logistics

Company and product registration and certification

Legal (IP, dispute resolutions, etc.)

OEM solutions

Asia team recruitment and training

Third party management and interventions

E-commerce support

Asia regional market expansion services